Description:
You will manage English markets where you will develop and implement content and SEO strategies in order to achieve our business goals that is to address the interests and needs of our valued users.
To be more specific, you will :
- Ensure that all content created by your team of freelance writers is meeting the requirements : remains up to date, complies with regulations, boosts SEO, reads well, and is error-free. You'll also be there to offer helpful feedback.
- Conduct Keyword Research and Track SEO Performance: Work closely with the SEO Manager to ensure content is optimised for search engines, regularly tracking keyword rankings, adjusting strategies based on data and suggesting improvements based on your findings.
- Monetize Content: Implement monetization strategies (e.g., affiliate links, ad placement) to align content with revenue-generating goals.
- Market Monitoring and Competitive Analysis: Stay updated on trends in English-speaking markets and conduct competitive analysis to adjust content and SEO strategies as needed. Help shape and execute content strategy for English Speaking Markets.
- Collaborate with Design and Tech Teams: Work cross-functionally to ensure content is visually appealing, technically sound, and seamlessly integrated into the websites.
- Support and guide freelance writers, including finding them on sports-focused online platforms, training them, and giving them clear guidelines.
- Keep track of content expenses in the budget report, and create and refine article templates as needed.
- When and if necessary, you can support the team in creating engaging content that's easy for everyone to understand, whether they're interested in casino games or sports betting.
The ideal profile 💎
We're on the lookout for someone who not only shares our values and ambitions but also envisions growing alongside MoveUp Media. As a dedicated team player, you embody fair play, transparency, agility, and an unstoppable drive. You're the perfect fit for our team if:
- Are an English native speaker.
- You're a WordPress whiz who loves bringing articles to life with images and following editorial guidelines.
- With at least 2 years of content management or copywriting experience under your belt, you are prepared to tackle new challenges.
- If you've got a knack for igaming or affiliate marketing, even better!
- You get that user experience is key to keeping people engaged with your content.
- Participating in strategic decision-making? That's where you shine!
- Your communication skills are exceptional, and you excel at conveying your ideas effectively.
- Attention to detail is second nature to you – you never miss a thing.
- Managing content calendars is a breeze for you! You'll ensure they align perfectly with our product goals.
- Spotting usability issues and proposing improvements? You're on top of it!
- You're constantly brainstorming fresh content ideas based on industry trends.
- Staying ahead of local market trends? No problem – you're always ahead of the curve!
- You have experience working with freelancers and know how to manage them effectively.