Paid Media Manager

 

Description:

As a Paid Media Manager, you will play a pivotal role in steering the paid media channel objectives for our E-Commerce division. Your responsibilities will involve targeting relevant audiences across various paid digital touchpoints, devising and executing a comprehensive paid media strategy, and collaborating with internal stakeholders as a key service provider. This role is integral in transforming our organization towards customer-centricity and maintaining revenue KPIs within the set cost of sale targets.

 

Key Responsibilities:

  • Develop and implement cross-channel paid media strategies to boost global revenue and customer acquisition.
  • Evaluate and report on the performance of digital marketing campaigns, aligning with ROI and KPI goals.
  • Utilize a data-first strategy to identify trends, gain insights, and optimize spend and performance accordingly.
  • Brainstorm innovative growth strategies and build a balanced digital paid channel mix.
  • Collaborate with internal teams to optimize the digital experience from paid media channels.
  • Conduct end-to-end customer experience evaluations across multiple channels and touchpoints.
  • Work with agencies and vendors, evaluating emerging technologies for adoption.
  • Plan, execute, and review all paid media communications for correctness, brand compliance, and sales excellence.
  • Establish data integrations between paid media systems, and data management platforms.
  • Optimize content, frequency, timing, and cadence of communications across all paid channels.
  • Conduct daily analysis, reporting, and optimization of paid media activities, implementing strategies to reduce marketing costs and maximize reach.

 

The ideal candidate:

  • We seek a passionate and experienced professional to join our Digital Marketing and Acquisition Team.
  • Minimum bachelor's degree or equivalent is essential.
  • 8+ years of relevant job experience.
  • Extensive experience in Digital Marketing is a must.
  • In-depth knowledge of all paid digital marketing techniques.
  • Familiarity with advertisement platform technologies used in paid advertising.
  • Experience in developing new paid channels and opportunities.
  • Expertise in re-marketing techniques, Search and display techniques.

Organization COREcruitment Ltd
Industry Management Jobs
Occupational Category Paid Media Manager
Job Location Doha,Qatar
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Experienced Professional
Experience 8 Years
Posted at 2024-01-04 7:30 am
Expires on 2024-12-22