Social Media Content Creator

Description:

You are a social media specialist with a proven track record of developing and implementing social media programs for global audiences. You have a deep understanding of how social media integrates into comprehensive marketing strategies aimed at both attracting prospective audiences, as well as engaging our existing community. You are passionate about leveraging data and insights to optimize and evolve social strategies and constantly seek creative ways to increase the impact of our messaging in the social space. You have the ability to take a single story and package it in different ways on each platform to ensure optimal performance.

This role is responsible for creating and executing social plans for the Qatar Economic Forum in both Arabic and English. This role is multifaceted as it supports editorial, audience, marketing and commercial sponsorship requirements of the business and will act as a key point of contact for the Qatar Economic Forum's social strategy and efforts. This role is global in nature collaborating with Americas, EMEA and APAC regions and based in Doha. Prior experience running social media campaigns for global media and/or events is a must.

We'll trust you to:

Social Media Content Strategy
 

• Develop and execute social media strategies to promote Bloomberg Live Experiences, ensuring alignment with the company's mission and brand.
• Stay abreast of social media best practices, trends, and technologies to keep Bloomberg Live Experiences ahead of the curve.
• Drive the Qatar Economic Forum social media calendar and align the execution with a cross-functional team.
• Aggregate data from primary platform metrics and interpret data into macro dashboards.
• Define key performance indicators and measure, analyze and adapt social strategies accordingly.
• Analyze and provide insights of campaign results.
   

Social Media Content Development
 

• Concept, execute and strategize QEF social media content and work alongside marketing and editorial teams to provide content creation.
• Author and design content for various platforms, including posts, images, videos, and stories, to mobilize and inspire our community.
• Produce, shoot, and edit engaging video content for each social platform.
• Contribute ideas, manage, and write omnichannel copy on a daily, weekly, and monthly basis.
• Manage all copy and content deadlines, ensuring timely delivery and execution.
• Research, fact check, and cite all original content.