Social Media Manager

Description:

Responsibilities:
• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales, and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g., Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up to date with current technologies and trends in social media, design tools and applications
Qualifications/Skills:
• Proven work experience as a Social media manager
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• Self-confidence
• Product knowledge
• Presentation skills
• Client relationships
• Loyalty and ethics
• Professional and hardworking
• Respects integrity and honesty
• Creative and initiative
• Software and computer skills
Education and Experience Requirements:
- BSc degree in Marketing or relevant field
- Four to five years of experience.