Social Media Marketing Manager

Description:

Zajel Agency is a dynamic and innovative advertising and marketing agency that specializes in delivering creative, impactful campaigns. With a focus on storytelling, digital trends, and audience engagement, we strive to help brands connect with their target audiences in meaningful ways.

Position Overview:
We are looking for a talented and results-driven Social Media Marketing Manager to join our team. The ideal candidate will be responsible for developing, implementing, and managing our social media strategy to boost brand awareness, improve marketing efforts, and increase engagement across all platforms.

Key Responsibilities:

Develop and execute a comprehensive social media strategy aligned with the agency's goals and objectives.

Manage and create engaging content (posts, stories, videos, etc.) for various platforms, including Instagram, Facebook, LinkedIn, TikTok, and Twitter.

Monitor and analyze social media performance metrics using analytics tools, and prepare regular reports to assess ROI and KPIs.

Stay updated on the latest trends, tools, and algorithms to keep the agency at the forefront of social media innovation.

Collaborate with the creative team to develop visually appealing and impactful campaigns.

Engage with the online community, respond to comments, and manage social media interactions to foster a strong online presence.

Plan and manage paid social media campaigns to achieve targeted reach and conversions.

Conduct competitor research and audience analysis to optimize strategies.


Qualifications:

Bachelor’s degree in Marketing, Communications, or a related field.

Proven experience as a Social Media Marketing Manager or similar role.

Strong understanding of major social media platforms, their algorithms, and best practices.

Proficiency in tools like Meta Business Suite, Hootsuite, Loomly, or similar platforms.

Experience in creating paid advertising campaigns on social media.

Excellent communication, writing, and storytelling skills in both Arabic and English.

Creativity and an eye for design; basic knowledge of Canva, Photoshop, or similar tools is a plus.

Analytical mindset with the ability to interpret data and make data-driven decisions.

Ability to work in a fast-paced environment and manage multiple projects simultaneously.


Why Join Zajel Agency?

Work with a passionate and creative team.

Opportunity to lead exciting and impactful campaigns.

Access to professional development and growth opportunities.

Collaborative and supportive work environment.